Free tools for app marketers

Quick utilities for shipping a great store listing. The character counter, size guide, palette and privacy-policy generators run right here with no signup; the ones marked “Free account” open inside the Studio after a free sign-in.

Where each tool fits in a release

A store listing has four parts that are easy to get wrong under deadline: the text fields, which have hard character limits; the screenshots, which must match exact pixel sizes; the visual identity — icon, colours, feature graphic — that has to look consistent across all of them; and the privacy policy both stores require you to link.

Start with the character counter while you write your title and subtitle — that's where most of a listing's search ranking comes from. Use the size guide to plan which screenshot sets you actually need before you design any. Pick a palette from your brand colour so screenshots, icon and feature graphic share one look, and generate the privacy policy last, once you know which SDKs your release ships with.

Everything here runs in your browser: nothing you type into the free tools is uploaded or stored.

Free App Store & Play Store tools · MoonStart